MOTO Hospitality Ltd has signed a further 5 year contract with Amscreen, initiating an upgrade in screen technology within 45 sites across the network. MOTO is one of the final networks to benefit from Amscreen’s nationwide screen technology roll-out of 2650 and it brings their weekly audience to over 19m.
The high definition, larger format, portrait screens will also employ Amscreen’s OptimEyes technology, delivering real-time audience measurement data. The network provides brands the opportunity to reach nearly 500k visitors to MOTO’s venues every week.